GOFUNDME · STAFF ENGINEER · 2021—PRESENT

Making it easier for people to give.

I started in Embedded Giving. Now I build GoFundMe’s consumer product.

Original Embedded Giving SDK
10× faster checkout
1M+ public profiles launched in 12 weeks

Rising Hearts donation form embedded on desktop and mobile — Embedded Giving on a nonprofit website.

01 / EMBEDDED GIVING

I built donations that stay on the nonprofit’s site.

People can read a nonprofit’s story and complete their donation without leaving the site.

Feeding San Diego donation form open over its website — Feeding San Diego’s embedded donation form · 44% conversion rate

02 / EMBEDDED GIVING · V1

I built the first version.

In 2021, I wrote the technical plan and designed the SDK that connected a nonprofit’s site to Classy’s donation flow.

The first version was a 14 KB script built to load quickly, stay accessible, and work across sites we did not control.

Diagram of the Embedded Giving SDK opening a donation flow on a nonprofit website — An original view of the first architecture.

Find the donate button.

Open the donation flow.

Keep it fast, accessible, and reliable.

03 / EMBEDDED GIVING · V2

I expanded the product.

I helped add inline and mobile experiences, recurring giving, campaign controls, and self-service setup for nonprofits.

I worked on payments, browser security, analytics, and release quality.

A recurring donation nudge inside an embedded form — Recurring giving without leaving the site.

Embedded donation amount grid — The amount grid inside Studio.

28%more revenue per visitor on average than redirect flows

By 2023, I was the Lead Dev and pod lead for Embedded Giving.

04 / EMBEDDED GIVING · V3

I rebuilt the platform.

In 2023, I became technical lead for the next generation of Embedded Giving.

We separated the SDK, embedded components, Studio, and donation app so each part could move independently.

01SDKFIND THE FORM

02ComponentsOPEN THE INTERFACE

03StudioSET THE EXPERIENCE

04Donation appMAKE THE GIFT

The page scanner that found embedded forms.The modal and iframe contract.The messages moving between frames.The checkout settings.The inline amount grid.The line between the nonprofit’s website and GoFundMe.

I owned the boundaries between those systems: sessions, analytics, sizing, security, and multi-form pages.

I also modernized its repositories and release path while keeping every generation of the product safe for customers.

05 / INTELLIGENT ASK AMOUNTS

I built Intelligent Ask Amounts.

Intelligent Ask Amounts changes suggested donation amounts based on the donor and campaign.

I brought that experience into standard and embedded donation forms.

I built the client state, campaign controls, experiments, and analytics.

Intelligent Ask Amounts adapting donation options to the donor and campaign

Intelligent Ask Amounts estimated revenue impact chart

The product won the 2026 Webby People’s Voice Award.

5.4M: sessions in the 2024 giving season test
4.45%: more net revenue from the winning version
2026: Webby People’s Voice Winner

06 / CONSUMER PRODUCT

I built consumer products.

I led Search on Profiles, Activity Feed, and the first Recognition and Badges experience.

Three products shipped across more than one million public profiles in 12 weeks.

Fundraiser activity feed with donations and recognition

07 / HACKATHONS

I build fast.

I built a Twitch extension solo at Classy’s 2022 hackathon. It won two awards.

In 2026, our team built Discover GoFundMe and Team Homepages at Maximus. It won People’s Choice.

Original illustration of the solo Twitch extension hackathon project — One person. One day. Two awards.

Hunter with the GoFundMe Maximus 2026 hackathon team — Maximus 2026. People’s Choice.

MY FOCUS

I build simple, reliable products.

For people who want to give.